The following is a paid advertorial in partnership with Toast.
In a town like Carrollton, where southern charm meets serious culinary cravings, La Trattoria stands out not just for its Italian cuisine, but for the heart behind every plate. For over 15 years owner James Gross has built more than just a restaurant—he’s cultivated a community of raving fans who return for the fresh-made dishes, the friendly atmosphere, and the kind of service that feels more like coming home than dining out.
La Trattoria prides itself on two things: food made fresh to order and a commitment to stellar service. “You’re not getting something that’s been hot-held for hours,” James explains. “We do everything we can to get it right—sure, we’ve made a few mistakes along the way, but we want to be remembered for excellence.”
And customers clearly notice. With a loyal following that continues to grow, James remains both humbled and motivated to keep raising the bar. “We’ve got a tremendous number of raving fans, and I’m always looking to make more of them.”
As the holiday season approaches, La Trattoria becomes even more of a Carrollton staple. The restaurant is known for its holiday-ready pans of lasagna, especially popular during Thanksgiving and Christmas gatherings. “The day before Thanksgiving, we’ll put out 40 or 50 lasagnas,” says James. “Everyone wants something other than turkey for their family get-together.”
While La Trattoria doesn’t offer full-service catering, they’re ready to prepare hearty, homestyle Italian dishes for your next event. Whether you’re feeding a family of five or fifty, you can bring La Trattoria to your home or office. Just be sure to order early—those pans of lasagna go fast.
And for those cozy nights in? Online ordering through Toast makes it easier than ever to enjoy La Trattoria from the comfort of your couch. “I steer people to our Toast online portal for takeout because it avoids those extra marketplace fees,” James adds. “It’s a better deal for the customer and a smoother experience overall.”
Switching to Toast’s cloud-based system has also made operations simpler behind the scenes. From real-time menu changes to improved tablet functionality for servers, it’s streamlined everything from the back office to the table. “I had my old system for 15 years,” James says. “I didn’t realize how much better things could be until we switched. The difference is night and day.”
Still, technology is just the support system—at La Trattoria, it’s the people who make the difference. “Restaurants aren’t just about making food and taking it out. There’s a hundred and fifty things you have to do every single day,” James reflects. “And we do them all because we care.”
With nearly 16 years under its belt, La Trattoria remains one of Carrollton’s most beloved dining spots. Whether you’re stopping in for dinner or picking up a pan of lasagna for your next family gathering, it’s clear that James and his team aren’t just serving meals—they’re serving memories.
So this holiday season, skip the stress and let La Trattoria bring the flavor to you.
To order now click here and to visit La Trattoria online click here. La Trattoria is located in downtown Carrollton at 120 Alabama Street.
