New home store concept focuses on approachable elegance, thoughtful gifting and inspired wellness
180 Pure Home, a premium home and wellness brand, opened this summer in Trilith, a planned, new urbanist community featuring a collection of homes, greenspaces, retail, restaurants and apartments in Fayetteville, Ga. Adjacent to Trilith Studios, North America’s second largest film and television studio best known for productions such as “Spider-Man: No Way Home” and “Avengers: Endgame,” 180 Pure brings a unique home and wellness offerings to the rapidly expanding development that is quickly becoming a home to film industry professionals, artists and other creative minds.
This will be an expansion for founder, Sandra McFarland, who currently owns a 180 Pure in the Chicago suburb of Barrington, Ill. Recently celebrating the store’s third anniversary, Sandra was looking for expansion opportunities and stumbled upon Trilith.
“We fell in love with Trilith – the creativity, the welcoming spirit, our shared values of community, beauty, health and wellness,” said Sandra McFarland, owner and founder of 180 Pure Home. “This new store is my dream and it’s built around all the things that matter most to me: tablescapes, gifting and wellness.”
From health and wellness products to jewelry, home and table accessories, 180 Pure is known for sourcing and curating elegant items that help customers inject joy and wellness into their lives. The store will offer a variety of brands, including Juliska, L’Objet, Match, Estelle Colored Glass, Julie Vos, Sferra, HOBO and much more.
“When I was growing up, my family always celebrated special occasions and holidays and we would gather around the most spectacular table dressed with gorgeous china, freshly pressed linens and sparkling crystal and silver. As a child, it was always a breathtaking sight. In this age of disposable cups, I want to bring back the value of the old fashion table along with sentimental home accessories and wellness products that bring joy.”
“Our purpose-built town values art and our residents’ mental and physical well-being which is evident in our beautiful architecture, abundant parks and on-site businesses,” said Rob Parker, president of Trilith. “180 Pure Home incorporates these standards and more in their wide variety of home décor, gifts and accessories, and we’re proud to add them to Town Centre, our thriving retail and restaurant district.”